Hong Kong-based Ventura Trading Ltd. seeks business partners in Africa for Sonic brand of batteries…

Ventura Trading (HK) Ltd. is an established export and distribution company based out of Hong Kong and China since 1990. The company specializes in the trade of dry-break bulk agro-commodities, packaged foodstuff, housewares, batteries, daily household sundries, office supplies & stationery, exporting to key target markets in West Africa, Middle East and Central America.

One of the company’s flagship and household brands is SONIC® dry-cell batteries – which is the most dominated and premier household trademark in a major West African country and has been sold and exported to several other West African countries during its history. In addition to Carbon-Zinc Primary Dry batteries, SONIC® is also produced and available in Zinc Chloride and Alkaline formats.

Sonic Batteries have gained popularity in key African markets due their long life, well regarded name, high quality and competitive pricing.

Ventura Trading (HK) Ltd. is seeking to achieve business development and synergy with established importers and distributors of batteries in other West African markets, to introduce and launch SONIC® brand of batteries in Carbon-Zinc, Zinc-Chloride, Alkaline formats.

“We seek for serious importers and distributors with the network capability, distribution abilities and above all the business vision to build and penetrate an established brand in his home market,” says Thakur Hemlani, Managing Director of Ventura Trading (HK) Ltd. “We wish to partner with a co-operative, capable and business-positive importer and distributor of batteries in Africa whom we can strive to work with us in the long-term to promote and develop our brand of batteries in Africa. We believe in the strict following of a one-country, one-distributorship business model for disposable batteries. We have had these notable ingredients in place with our existing distributors in West Africa for SONIC batteries and our yearly sales turnover for SONIC batteries have grown and have remained at above-average levels consistently over the last several decades,” he said.

“What we will offer is exclusive pricing support, effective and professional relationship management, product design and development, on-time stock planning, cost-efficient logistics and consolidation, flexible working payment terms,” added Thakur Hemlani.


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